As the world races to adopt chatbots, automated emails, and algorithm-powered ads. But the irony is that the more technology advances, the more customers crave human connection. This is where video testimonials and case studies become your ultimate advantage. They can act as your most persuasive salespeople, working tirelessly to build trust, close deals, and turn […]
Neuromarketing Testing
Design & Deliver More Persuasive Marketing
Imagine being able to peek into your ideal customer’s brain and see how they emotionally respond to your marketing?
You would know precisely which elements of your messaging, ads, landing pages and videos resonate with your audience.
We know that your brand is what people feel when they encounter your brand, so we use neuroimaging tools to measure your customers’ emotional responses to your marketing and advertising campaigns. Marketing that creates a deeper emotional response helps create more loyal fans and advocates for your business.
We uncover the hidden triggers that turn prospective customers into loyal fans and use them to design more engaging, persuasive and memorable marketing for your business.


See Your Customer's Emotional Response To Your Marketing & Make Smarter Marketing Decisions
Neuromarketing helps you understand the relationship between your marketing and your customer’s emotions. The more you know about how people react to different stimuli, the better you can design your marketing campaigns to appeal to them.
- Create a deeper emotional connection with your prospective buyers
- Neuromarketing helps you figure out what exactly is causing an emotional response in your audience
- Optimise and predict the performance of your marketing creative before your campaign launches
- Neuromarketing can help you avoid marketing mistakes and make better-informed decisions.
Neuromarketing Testing Process

What Marketing Assets Can Be Tested?
We are able to test and optimise a wide variety of marketing assets to help you understand how your audience is emotionally responding to your creative.
- Branding & Logos
- Packaging
- Websites
- TV Commercials
- Social & Display Ads
- Value Proposition Statements
- Product Designs
- Sales Pitches
- Product Demonstrations
- Webinars
- Investor Pitches
- Usability Testing
We Don't Like Pushy Salespeople Either,
So How About We Just Talk?
Does This Sound Familiar?
Making the right marketing decisions is hard.
You want to create marketing that resonates with your audience, but it can be hard to know what emotional angles to use, or what the best assets are for your brand.
Eloquent helps you make smarter marketing decisions by visualising the emotional response of your audience. We’ll work with you to create more persuasive and memorable marketing for your brand.
We’ll take a look at how different groups of people respond emotionally to different messages and assets, and then give you insight into how we can turn those insights into better messaging for your brand.

Trusted & Loved by Australia's Best

Kelsey Stevenson
Head Of Marketing, AIPM
Louise Vigar
Network Marketing Manager - Bentleys
Matthew Garvey
Director - Four Corners MigrationHow It Works
The days of guessing what customers want and need are over.
Neuromarketing is a powerful tool that allows you to understand your customers’ emotions and unconscious desires.
With this knowledge, you can create more compelling marketing campaigns that connect with your audience on an emotional level.
And how do you know what’s working? Using neuromarketing, you can see the impact of your marketing campaigns in real-time, so you can adapt them quickly and make adjustments as needed.
Neuromarketing helps businesses make sense out of their customer data and make better decisions about their marketing strategies, ultimately leading to higher sales and increased profits for your company.

Marketing Advice, Insights & Training
Behind every B2B purchase decision lies a web of human emotions, group dynamics, and psychological drivers that most marketing completely misses. While business decisions appear rational on the surface, human psychology drives the entire process. “The data shows that 95% of purchase decisions happen in the subconscious mind,” explains Sean Withford, co-founder and director of […]
Most B2B marketers are trapped in a content calendar cycle that undermines their marketing effectiveness. They diligently plan monthly themes, schedule social posts, and tick off blog topics – yet struggle to generate meaningful business results. “The traditional B2B content calendar approach fundamentally misunderstands how B2B buying decisions actually happen,” explains Sean Withford, co-founder and […]
We Don't Like Pushy Salespeople Either,
So How About We Just Talk?
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